THOF
'The House of the Future"
THOF is INDIA'S first luxury fashion and lifestyle GROUP engineered for Gen-Z . Built native to the internet, culture-first, and design-obsessed, THOF sits at the intersection of luxury, drops, and identity.
At THOF, STORIES come before products. We don’t start with items. we start with worlds, narratives, and points of view. Every creation is an extension of a larger story, not a standalone SKU.
Storytelling BEING the EPIcentre WHEREIN Design, drops, and desirability orbit narrative. Each BRAND UNDER THOF carries meaning, context, and cultural intent crafted to be felt, shared, and remembered.
AIMM
All IndiaN Muscle Machines
AIMM is INDIA'S FIRST DESIGN NATIVE MUSCLE CAR. a new-age automotive company built on one belief:
India deserves its own performance icons.
We build machines that command presence.
Design-first. Asset-light.
Engineered for Indian roads, Indian conditions, and Indian ambition.
AIMM exists to create muscle cars for the modern India ,
vehicles that feel raw, confident, and unapologetically dominant.
Not engineered to impress engineers.
Engineered to move culture.
PAXCAR
“India’s First ENTERTAINMENT LED Car Motorsport League Is Being Built for a Streaming Generation”
UTSR - UNDER THE SAME ROOF
“An Airbnb for Restaurants?
This New Platform Wants to Turn Homes Into Dining Experiences”
ZMPLOYEES
“A Dating App for Jobs?
Zemployees Wants to Kill Traditional Hiring”
MEDIA AND EVENTS
Fashion’s Next Power Move - INDIA'S FIRST
THOF GALA AND THOF FASHION WEEKS
SBMH ALCOBEV
India’s first next-generation beverage group.
Crafted across spirits, hydration, and fizz.
Built for culture. Meant to last.
SBMH REAL ESTATE
Only for those who choose luxury as a LIFESTYLE.
LOVE speed AND ADRANALINE RUSH.
